The Brewers having the 15th-17th (depending on which reports to believe) payroll is fantastic for the market, there is no doubt. The point that many people fail to consider is that the Brewers are nearing the point where the revenue will plateau. There simply aren't that many untapped revenue streams left, this market is not going to provide unlimited revenue, regardless of how well the team does. The TV contract is important because that's one of the few remaining ways the team can make a significant jump in revenue, without raising ticket prices. With attendance that may top 3 million this year, there simply isn't much room to grow, and 90 mil looks to be about the maximum sustainable payroll. I didn't say anything about being "close-minded", and you certainly believe what you want to believe... we all do. Your opinions are based on your interpetations of the "facts" you've been presented with as are mine. Saying the team isn't small market because it has a mid tier payroll is a disservice to the truth... the payroll is fantastic for the market size, but the market size dictates maximum amount of revenue the team can take in anually. People point to TB and Florida as teams that are winning with small payrolls... but they aren't doing it with established Major Leaguers, they are doing it mostly with prospects, that's the only way to have a payroll that small. I would hope that the Brewers wouldn't follow the Florida "fire sale" model... that just doesn't appeal to me personally at all. It's an old worn out comparison, but I still think that Minnesota and Oakland do the best job selling high on their players. Player's in the free agent market? As in Hammonds, Gagne, Suppan, and Cameron? I guess we have a different definition of what being a player in free agency is. They can sign stop gap measures to be sure, but they aren't going to be able to sign impact players like Sheets and Sabathia with regularity, maybe 1 player every 5 or 6 years. As far as buyers and sellers go, that's true if you're talking of deadline deals, which in fact I wasn't, I said "generally"... I dont' think rental player deals are in the best interests of this franchise period, and my opinion will not change unless the economics of baseball change. I wasn't speaking specifically to this year either as management has made it clear they are in "win now" mode. I was speaking more to off season moves and my opinion that it's in Brewer's best interests to stockpile talent and use that talent to plug gaps with players that will give the crew some longevity. For example, I would have been much happier if we had done the Sabathia deal for a pitcher like Shaun Marcum who's very good, very young and Toronto isn't in the race. I feel that whatever side of this issue people come down on depends entirely on what their goals for the team are. I want a sustained high level of success for the franchise... some years they'll miss the playoffs, some years they'll make the playoffs. I'm a fairly patient person, I have no need to "win now", I'm more concerned with the longevity of the franchise. Other people will always want the Brewers to be making moves and "going for it"... this year is the year! I'm unsure if that will change if/when the Brewers finally return to the playoffs or not, as I feel it's fair to say that the 26 year playoff drought weighs heavily on some. As with all issues here, it's comes down to matter a perspective, and what we chose to believe in.