It doesn't bother me at all when athletes put a price on themselves and stick to it. If they choose not to play for the price they want, that's totally their choice and I don't begrudge them for that choice or call them greedy for it. Relating a rich athlete or rich star of any kind to an average person, the only time it becomes a bit eye rolling for me is when they start throwing around phrases like "can't feed my family" or "slave mentality". Anyone with a net worth of even $5M dollars has the option to live a modest life and never work again. If they choose to live above those means, that's totally their choice, but I certainly don't feel bad for the ones who manage to squander it all and end up as average persons themselves. On that note, I wish all professional sports leagues were offering education on personal finance management and placing a heavy emphasis on it.