I guess I don't see the 'east coast bias' thing here. Yes, he probably is hoping the Yankee-related news helps with his clicks. But I don't see it as 'bias' or anything. In reality, the Yankees are probably the biggest force in baseball. He says that they have spoken to the Marlins about Stanton. I mean, should he NOT report what he has heard? To speculate how a deal would work isn't outrageous. Ultimately, Heyman is just saying that if the Yankees are serious about Stanton, they need to move some salaries in the deal - which means they include better prospects in the return as well. He mentions 'some combination of Jacoby Ellsbury, Chase Headley and maybe Brett Gardner' would need to be involved. And he stresses that Ellsbury (who's owed around $90M over the next four years) is hard to move because of his no-trade deal. That leaves Gardner (who is not a 'bad' contract) and Headley - who are due $24.5M next year - plus a $2M buyout for Gardner. Taking back $25M in salaries in 2018 might be too much for Florida, but there are ways to mitigate that. It's not hard to see Florida being able to flip Gardner (and unload his salary) for something decent. Headley would be tougher. But even if you're left covering only $5-8M or whatever of those two salaries - it might work for Florida. I acknowledge that people will write stuff that gets themselves coverage - and that the coast markets, which are bigger, tend to get more written about their teams - but to just say everything is 'east coast bias' just seems to be stretching it. Heyman covered the Yankees as a beat writer for a long time. He has interest, sources and a following from that market. If he really got wind that the Yankees are asking about Stanton - he's foolish not to report it.