I predict that next year they will draw 35,000 fans/game and ESPN will write some great stories about how the new ballpark made baseball exciting again in South Florida, etc etc. It will be kind of nice since a Florida baseball team has never played in a new stadium before. I just drove by the Trop in St Pete for the first time on Saturday--they couldn't have put it more in the middle of the ghetto if they tried. The long-term success is a big question mark. First of all, they are changing the team name to the "Miami Marlins". This is more than just a symbolic move. They are moving from the football stadium which is north of Miami and is actually more easily accessible from Broward County. Broward is about 60% Caucasian--and Palm Beach to the north is even more so. This is closer to the general "Florida" population. The new stadium will be just to the west of downtown in the middle of Miami-Dade County. The ballpark is actually in "Little Havana" which tells you all you need to know about the demographics in that area. The people of Caribbean origin like baseball--they are part of the reason that the Marlins do fine in TV ratings despite the poor attendance. However, they do not have much money and it is uncertain how many baseball games they will attend. The Marlins marketing needs to strongly market the team to the Spanish-speaking population. In my opinion, they should have English and Spanish announced at the games and do as much as they can to cater to the Hispanic population. Sign some Cuban players. They need to not just to make them feel included, but to give them figurative "ownership" of the team as part of Miami's Latin-American heritage. The Caucasians in Broward County don't care about baseball now, so why bother trying to lure them 45 minutes down I-95 now? From the Marlins' website, it looks like the ticket prices will remain reasonable next year (lots of seats in the $15-20 range) so I think they will do well with attendance in the short term. Traffic/parking is a very serious issue that may hold down attendance in the long-term, or give the Marlins a reputation like the Dodgers for coming late/leaving early. The new stadium has no ground-parking at all. They are building a parking structure that holds 8,000 cars. Can you imagine trying to get in/out of a parking structure that holds 2/3 the number of cars that fit in Miller Park's lot? Even worse, the highway that it is adjacent to is known as one of the most congested highways in Florida, and there is no special interchange being built to help cars get from the city streets to the highway. The Metrorail does not run near the ballpark, so anyone using public transportation will have to rely on buses. So there is some potential for success, but lots of underlying concerns. The big unanswered questions are--how many people are scared away from the current stadium because of hot weather/rain delays/general ugliness? How bad will the traffic be at the new place? Will Miami residents embrace the team? There is some reason for hope--the NBA finals TV ratings this week are actually lower than the Marlins-Yankees World Series numbers. Miami will embrace a winning team. But will they be there in the mediocre and bad years? Doubtful.