Brewers Video
In a recent roundup on MLB.com, early results on MLB television ratings were revealed. They include:
- MLB on Fox is up 10%
- MLB on ESPN is up 22%
- MLB Tuesday on TBS is up 16%
Perhaps most importantly, it appears substantial gains are being made in the 18-34 age demographic, a decades-long weakness of Major League Baseball.
This is in sharp contrast to the World Series, which has been in decline for years and is often used as a benchmark for the overall popularity of the sport. I was able to find World Series ratings dating back to 1968, and until 2007 the World Series never carried a rating under 10. That slowly spiraled until it hit its low-water mark of 4.7 in 2023 as the Texas Rangers and Arizona Diamondbacks squared off.
MLB and Commissioner Rob Manfred have aggressively pushed rules changes, largely in an attempt to capture younger demographics that have abandoned baseball in favor of football and basketball.
Is baseball on the rebound with fans or is this just a blip on the radar?






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