Add in the fact that March Madness starts 48 hours after the announcement of the brackets and you can see the value in watching the bracket release live. If the NFL ever has bubble teams that may or may not make the NFL schedule, that will be the first time I watch the schedule release as appointment viewing. We already know the opponents, we are just waiting on the order that the deck is shuffled.
With no Brewers to watch, I turned on ESPN. They were in the middle of telling us that the Bengals made the Super Bowl last year despite low odds to make it, and that their odds are better this year. Fascinating stuff, especially for someone who was in a coma all last season and hadn't heard any of that.