In season, these athletes basically have a full time job, with the expectations of maintaining academic standards. This means that if you are a college football (bowl team) or college basketball player, it's pretty much impossible to get even a part time job to buy Christmas presents for your family.... not to mention pizza/beer money. As far as I know, the NCAA only allowed student athletes to work at all relatively recently- when I went to school, they were forbidden to get jobs. For the guys who generate huge revenue (football, basketball, hockey, etc.), that doesn't seem fair to me. If you are in a 'non revenue' sport, you have nothing to complain about really, but if you are a Heisman candidate, that's got to be a little rough to swallow when ABC/ESPN, etc. are getting fat (not to mention the schools) while you are risking life and limb. Look at the sweetheart deals that the coaches get with all the shoe/camp/endorsement perks.