I think, for some people, and I'm not saying anyone in particular, they just say "if you strike out less, that means those balls in play will be x% hits and homeruns and doubles" or so on. I think there's a fallacy to that thinking. Someone else mentioned that the season Jose K struck out 180+ times was his best offensive season. I'm not saying he had his best offensive season BECAUSE he struck out 180+ times, but I think there is causation between the offensive approach you have at the plate and the results. If you take a guy like Jose Hernandez and say "we want you to choke up, protect the plate, and make more contact", what do you end up with? Would you then get a .250 hitter with 25 doubles, 7 homeruns, and a .650 OPS, who doesn't take walks, and only strikes out 75 times? What benefit is there to that? Apparently, that's exactly what Minnesota tried to do with Carlos Gomez. They wanted him to bunt, make contact, and use his speed to get on base with ground balls and such. I don't know how much truth there is to that. But if that's the case, it certainly wasn't working.