It’s not that simple? What have I said that you KNOW is incorrect? All anyone has done here is say it’s not that simple or how do you know this or show us the info. I’ve shown the info over the last 5 months on this site and it just gets ignored. But I still get hammered. I started out as the lone voice on this, now, hopefully there’s a few that have opened their minds to the reality of the profits this team makes, year after year. Profits, not the value of the franchise. If we talk about the value of the franchise it really gets all the more ridiculous. 152 million more in the last 15 months. 152 million, and people are in awe(Haudricourt)of a 127 million payroll, with another probable profit north of 30 million. While Stearns has to bottom feed, waiver wire, yes sign > Grandal, but that money just got the payroll up to where the reds are at. The reds, a team with LESS REVENUE than the brewers! I’m NOT suggesting Attanasio take a loss, even for just one year, I’m saying, for one year or two years, With a team recognized as a real contender, to payroll this team to CLOSE to breakeven. That could be 155-165, and trust Stearns to spend wisely, which we all know he will do, increasing the odds of a deep playoff run, which in turn, makes a profit again, builds the brand, adds value to the franchise. Now why is it not this simple? What is wrong with this scenario? How many more years do we have to wait to win a series? It’s been 50. Why should the best fans( Per capita )in baseball have a payroll not reflective of its fans? If Bud selig still owned this team, what would he do? I think we know the answer.