I know what you mean about being skeptical of the "fashion statement" Brewers gear. It's impossible to tell - plus, since people like us have been avid supporters of the team through both thick and thin, it's easy to categorize nearly every new Brewer hat as "fairweather." I've seen waaaaaay more Brewer hats than I'd ever expected since moving to Portland, and I have the same hang-up as you do idn doubting their 'credibility.' I saw a blue-with gold front-ball & glove logo cap today at the farmer's market, but I didn't say anything due to said concern. To be fair, the first Brewer hat I ever saw here, I yelled across the quad (also coincidentally at the farmer's market - held on Portland State's campus), "GO BREWERS!", and actually the guy grinned big and yelled back. So who knows - the one drawback of how freakin' awesome the 'B & G' logo is! (And I wore a UW basketball shirt that day, and had a stranger approach me just to say, "Are you a Badger? Go Badgers!") And hawing - I have the same/similar fears with the prevalence of the B&G logo around campus in Madison. I'll tell you what - it wasn't nearly as prevalent a couple years ago, when the B&G was first readily & widely available again, so I think a lot (most? http://static.yuku.com//domainskins/bypass/img/smileys/frown.gif) of it is bandwagoneers. Even with a spike recently, I'm sorry to say Red Sox caps still probably give Crew hats/gear a run for the money. As a side rant, what the heck makes the BoSux the 'acceptable-we-won't-whine-about-big-market-capacity' team? This enrages me, and I couldn't even begin to count the number of dumb arguments I got into while in Madison & wearing my Yankee cap.