I think you are misunderstanding the argument Patrick. Strike outs are bad because they are outs, but if you look at a players OBP, SLG, ISO, whatever other stat you like those things dwarf strike outs and AVG in importance. If every Brewer cut their strike out rate in half without losing any power it would help the team immensely. It would translate into higher OBP and higher SLG as they make fewer outs. When people say 100 K = 1 Run they are comparing 100 K vs 100 Other outs = 1 Run, not 100 K vs 100 balls in play. A .400 OBP, .400 SLG player who strikes out 20 times a year just isn't that much more valuable than a .400 OBP, .400 SLG player who strikes out 200 times. The difference is going to be miniscule. OBP and SLG already incorporate the most important part of stike outs into them, the fact that they are outs.