I just remember going up and visiting my Grandparents who retired up in the middle of nowhere in Ashland County. So maybe not that close to Ladysmith, but when you drive 6 hours to get there, it feels kinda close. And the only station we'd get at night would be Duluth. That and all my Cousins who grew up there were Vikings fans. I guess I just accepted that explanation. It was because that was the only coverage they could get. Of course, when I say a lot, I certainly didn't mean it was anything like the number of Cubs fans in Southern Wisconsin. Yes, Duluth was all you could get up there and they REFUSED to cover anything of the Packers. Sports would only mention the Packers if they played the Vikings. Games were rarely played on TV even if the Vikings weren't playing. This was back when it was Sunday noon, mid-afternoon, and Monday night only. You'd only see the Packers on MNF, playing the Vikings or perhaps during a bye week. There were the few (5%?) that caved in, but for the rest of us, it just cemented a loathing of all thinks Vikings. I lived near LaCrosse for a while too. The situation was reversed (default to Packer games), but the sports covers both teams heavily. Packer games have the default, but Viking games are always second. Please don't aske me why I live in the Twin Cities area now...