One of the biggest fan favorites of the last 15 years was freaking Lyle Overbay, because he has a long o in his name. Some were even mad when he was traded to make room for Prince Fielder. Fans don't need much to find fan favorites. To the people saying, "You can't just trade all your good players," yes, of course you can. And they should. Then like Law was saying, you explain the reasoning to your fanbase. Attanasio is clearly worrying about attendance if they blow it up, but I'm not sure why. He can just slash payroll for a couple years to offset the loss of attendance. The Brewers' rebuild will not take as long as Houston's or Chicago's if it is executed well. When those teams started their rebuilds, they didn't have trade pieces anywhere near as valuable as Gomez and Lucroy, or even Segura. They were strapped with guys like Alfonso Soriano and Carlos Lee, and at least the Brewers' version of that contract is still producing somewhat.