Why aren't they doing that right now for games that they know will be sellouts? (for example, when the Cubs come into town). Supply and demand of course is very simple economics, but baseball is NOT just any other business. Owners have been given a gift to be allowed in MLB, and they have a certain responsibility, I feel. Brian, I agree it is not necessarily morally right and I truly hate the Cubs, but it is driven by the almighty dollar. I know the Red Sox do the same thing as well. Hell, I had to pay $130 per ticket to see a games at Fenway that I purchased through a team broker for seats behind Pesky's pole for god's sake. The other tix I got were through Stubhub for same price for other game. The clubs want to get into the action and make more money on their product and I have no problem with that. You know though, it was worth every penny. It just depends on what you value most. Heck, I wouldn't pay $50 for a Nintendo Wii, but some people will sleep in tents overnight to be the first to purchase it.